JobSyc: Gamification of the recruitment process
Transforming the traditional job search process into an intuitive experience similar to modern matchmaking platforms, with a focus on a high user activation rate.
Challenge: "Fatigue" from looking for a job
Traditional job portals often suffer from low conversion rates and poor UX. Users were inundated with irrelevant ads, leading to frustration and abandonment of the platform.
- Low activation rate of new users.
- Complex application forms that reject candidates.
- Lack of "instant" feedback between the employer and the candidate.
Solution: Intuitive matchmaking algorithm
Swipe-to-Apply UX
Implementation of an interface for quick browsing and job selection that reduces the cognitive effort of the user.
Real-time notifications.
Instant notification system for "match" or login status, similar to modern chat applications.
Smart Matching Algorithm
An algorithm that personalizes a candidate's feed based on skills, preferences, and location.
UX/UI reconstruction
Mobile-first minimalist design for the app on the go.
Increasing engagement
Faster check-in
Customer satisfaction
About the JobSyc project
How did we achieve 25% higher engagement?
By combining a gamified interface (swipe gestures) and precise targeting, we've reduced the login time from 15 minutes to less than 1 minute.
What technologies were used?
The platform is built on a Next.js framework for speed, with a real-time database for instant notifications and a Node.js backend.